About Girl Power 24/7
Welcome to Girl Power 24/7. I am Ericka Axtle-Ludwig, the founder and Chief Motivational Designer behind this vibrant and empowering brand. Our mission is simple: to design products that not only last but also instill positive affirmations, foster personal growth, and inspire every woman to embrace her inner superpowers daily.
My journey began from a place of adversity. During my high school years, I endured relentless bullying—a time that cast a shadow over my life. It was during these dark times that my grandmother, whom I lovingly called Abuelita 'Lucerito', became my beacon of light. She would leave empowering notes for me everywhere—on bathroom mirrors, tucked within the pages of my books, hidden in my lunch bag, and even in my makeup bag. These notes were constant reminders of my worth and strength, becoming my armor against the world.
This legacy of empowerment did not end with me. I have watched my daughter grow into a strong, compassionate, and confident woman, shielded from the harsh realities of bullying that I once faced. Inspired by my grandmother's wisdom and the transformative power of her love, I vowed to extend this legacy to more women. Thus, Girl Power 24/7 was conceived to remind women everywhere of their unique strengths and the incredible superpowers they possess to achieve their dreams.
Each product we create at Girl Power 24/7 is a testament to my grandmother's enduring impact—a collection of daily affirmations crafted into artful treasures that exude confidence, glamour, and feminine vibes. They are not just products; they are declarations of self-love and empowerment.
Girl Power 24/7 is more than just a brand—it's a call to women everywhere. You deserve to be bold, confident, and unstoppable. This story of overcoming, fueled by the enduring love and support of the influential women in my life, continues to drive our mission. Today, we channel this spirit into empowering more women, reaching across languages and generations, to share the message that it is never too late to pursue your dreams and unleash your superpowers.